CRISIS & MEDIA TRAINING
We have trained countless professional from CEOs and doctors to farmers, teachers, and beyond. We’ve helped organizations seeking positive media opportunities, and those facing years-long investigations by the top investigative journalists. Our training is customized to fit your needs — from basic interview tactics and dos and don’ts, to key messaging and interview prep and rehearsal. We will get you on-camera and comfortable with any media situation.
CRISIS TABLETOP DRILLS
So, you have an incident management system… now what? Relay® will run your organization through in-depth crisis tabletop drills to help you learn firsthand how to engage with the system, alleviate any issues and get comfortable with the functionality. These immersive drills provide real-world scenarios that simulate a crisis from start to finish. They are designed to test your team and help you proactively prepare for a crisis.
CRISIS MESSAGING
Relay® will work with your team to create templated messaging for potential incidents. The standard template includes operations and communications recommendations, identifies key stakeholders requiring communication, key messages, and external and internal statements. These templates can be pre-approved within your organization and increase your responsiveness, ultimately enabling your organization to be adept at managing an incident.
24/7 COMMUNICATION SUPPORT
Through a partnership with our parent company, Lambert, we offer 24/7 communication support during an active incident or upcoming reputational risk. Our licensing memberships include a 25% discount on hourly crisis rates.